My name is Caitlin and I’m eager to dive into the Marketing industry. I’m currently a senior at the University of Kentucky, pursuing a dual degree in Marketing and Management with a minor in Integrated Strategic Communications.

 

Over the past four years, I have learned about the importance of developing a strong brand identity in order to market properly to your consumers. Because of this, I have cultivated a passion for storytelling in the marketing space, whether that’s creating social posts, interviewing customers, or researching how a company can stand out amongst competitors.

 

In college, I have had the opportunity to work as a Media Marketing Intern for Zurn Elkay Water Solutions, a B2B/B2C company that focuses on designing and marketing sustainable plumbing and water safety products. Most recently, I have been a Marketing Strategy Intern for Rush Copley Medical Center, a hospital system local to my hometown.

 

When I’m not working, you can find me reading new books, finding new places to travel, or at any workout class!